AI Workflow Blueprint
Automate personalized AI avatar videos for each prospect and deliver them via cold email sequences. Perfect for B2B sales teams scaling outreach without manual video production.
Original request: “Automated personalized video cold email outreach”
Use HeyGen to create a video template with dynamic name/company insertion points. Upload a CSV of prospects (name, company, email) and configure HeyGen's API to generate a unique personalized video for each lead with their name spoken in the avatar's greeting.
Pro tip: Keep videos under 60 seconds and focus on a single value prop—shorter personalized videos have higher engagement rates in cold email than longer pitches.
Build a Make scenario that triggers when new prospect rows are added to a Google Sheet or CSV. For each row, call HeyGen's API to generate the video, store the download link, and pass prospect details (name, email, video URL) to the next step automatically.
Pro tip: Use Make's built-in file storage or upload videos to a CDN like Cloudinary to ensure reliable playback links in emails and avoid link expiration issues.
Connect your prospect data and video links to Reply.io to launch automated email, LinkedIn, and call sequences. Configure personalized subject lines that include the prospect's name and set email spacing to 2–3 days to avoid spam folders while maintaining momentum.
Pro tip: In Reply.io, A/B test subject lines mentioning 'quick personalized video' vs. generic opens—video-specific messaging typically lifts reply rates by 30–50% in cold outreach.
